COVID-19 :
New protocol for welcoming groups,
contact us so that we can see together the feasibility of your visit.
Thank you for your understanding.

To discover the concept of La Maison de La Vache qui rit, its collections and the values of this emblematic brand, the public service welcomes groups throughout the year. In the form of itineraries, visits, themed workshops, children and adults are invited to come and unravel the mysteries of manufacturing and advertising, to discover the history of The Laughing Cow, or to learn about nutrition…

Strong themes approached in an offbeat way to learn while having fun. Aimed at adult groups, schools, leisure centres and specialised centres to entertain young and old alike, each activité́ is adapted to the levels and needs of the groups. Many of the activities on offer are accessible from the age of 3.

Download the educational file 2021

Download the 2021 tariff grid



By reservation only

The whole team of La Maison de La Vache qui rit is at your disposal to answer your questions.
Contact us by email at contact@lamaisondelavachequirit.com or by phone at +33(0) so that we can see together the organisation of your visit.


Temporary exhibition The laughing factory Dès 3 ans

On the occasion of the 100th anniversary of The Laughing Cow, an original exhibition will allow us to question ourselves about laughter. What are its benefits? What makes us laugh? How do we laugh in England, China or Brazil?

Temporary exhibition Hide-and-seek with The Laughing Cow

The colours of Pop’Art shake the walls of La Maison de La Vache qui rit! The poetics of the Ostrich, collective d’artistes Bisontin presents 8 original works, a contemporary and playful installation that invites young and old to change their point of view to find The Laughing Cow that has got lost or rather very […]

The Manufacturing The packed visitor

A visit focused on the manufacturing process, via the model and the machines of the factory, will lead young and old alike to take an interest in the last stage: packaging. In front of our wall of reels and a packaging mandala, discover the different facets of packaging: history, materials and design, but also sorting […]

The Manufacturing Cheese fondue

Thanks to a model and an animated film, discover the ingredients and steps necessary to make The Laughing Cow. Practise on a digital game, before going into the kitchen to make your own The Laughing Cow. An olfactory table will allow you to discover the internationally distributed tastes in order to personalise your recipe.

The Communication The Laughing Cow does its publicity Dès 8 ans

What is the purpose of an advertisement? How is a poster composed? By leaning on the wall of posters and the advertising route discovers the communication of an icon that has managed to convince its public. We will identify the characteristics of the different media used by the Bel group to promote The Laughing Cow. […]

The Communication Label survey Dès 3 ans

In order to understand what we consume on a daily basis, let’s go to the Bel Group’s packaging mandala, where we will conduct a survey on food packaging. We will see how to decipher the information contained on the labels of products sold daily on shop shelves: DLC, DLUO, Kcal, AJR… This approach makes it […]

The Nutrition Let’s eat! Dès 5 ans

Head to the kitchen to make recipes concocted by chefs, and put your knowledge of nutrition and food into practice. Innovative and surprising recipes await you, developed around balanced diet and balance of the senses.

The History The treasure hunt Dès 3 ans

With the help of a map, the children go in search of clues to find the lost treasure of The Laughing Cow. This is a real collective investigation, where each team will follow a trail made up of charades, riddles, and mystery tests, allowing them to obtain the clues that will lead straight to the […]


Practical informations