animations
A multimedia trail on shelves (children)
” Les explorateurs du temps ” (The explorers of time), directed by the start up ” Merci Michel “, a team of digital experts, who have designed a real immersive and interactive adventure on IPad to allow children to discover the story of The Laughing Cow® and the Bel universe in a playful way by […]
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Packaging wall
At the end of the tour and before discovering the temporary exhibition area, visitors discover a huge painting of packaging. The colourful composition playing on the different shapes allows visitors to discover the diversity of the Bel Group’s core brands. It also allows visitors to travel through the 120 countries in which these brands are […]
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The new nutrition tables
Since 2018, three game tables have been offering visitors to La Maison de La Vache qui rit (The Laughing Cow House) the opportunity to discover the subjects of food and of nutrition while having fun. Each of these tables deals with a different theme and uses its own game mechanics. A quiz that highlights the […]
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Corporate Social Responsibility Wall
The Bel Group is committed to having a positive impact on all those around it, from the breeder to the consumer, while preserving the planet. In 2003, the Group affirmed its commitment to sustainable development and chose to join the United Nations Global Compact. In 2016, the Bel Group has placed corporate social responsibility (CSR) […]
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